78% of online buyer and seller leads contact the first agent who responds. Most agents take 4+ hours. Our AI chatbot qualifies the lead, asks the right questions (timeline, budget, pre-approval, area), books a tour or call, and texts you only the qualified ones — within 30 seconds, 24/7.
The complete guide to winning the client before a competitor calls back first — speed-to-lead, SEO, and referral systems.
Conversational triage on your site and Facebook ads. Captures timeline (buying in 30 days vs 12 months), budget range, pre-approval status, area preferences, and whether they have an agent already.
Books showings against your calendar (Google Calendar, Follow Up Boss, kvCORE) for properties the lead is actually interested in. Confirms via SMS. Reschedules without your involvement.
Answers HOA fees, square footage, school district, recent updates, and comparable sales for any active listing — pulled directly from your MLS feed.
Captures address, intent (selling now vs in 6 months), motivation, and books a CMA presentation call. Sends you a one-pager with the lead’s context before the call.
Outbound texts to past clients at 1/3/5-year anniversaries asking about referrals or considering a move. Books a check-in coffee.
You’re getting leads from Zillow, Facebook, and your own site but can’t respond fast enough. The AI catches them in the 30-second window.
5+ agents where lead routing is a mess. We assign leads by area, price band, or availability — automatically.
Centralized lead capture + qualification, distributed to agents based on your rules. Cuts your cost per qualified lead 70–90%.
Where seller-side valuation requests need fast triage and routing to the right disposition manager.
Solo agents doing fewer than 6 deals/year (the AI is overkill for your volume). Brokerages that want a one-size-fits-all script (we customize per agent/team). Anyone who thinks ‘AI = no human follow-up’ — the AI gets the lead to qualified-and-booked; you still close the deal.
Up to 200 qualified conversations/month. Includes IDX/MLS integration, custom voice training, calendar sync, CRM push (Follow Up Boss, kvCORE, Chime, BoomTown). 30-day money-back pilot.
Up to 800 conversations/month. Per-agent lead routing, custom qualification scripts, drip nurture for not-yet-ready leads, monthly attribution reports.
Centralized lead capture, per-agent attribution, integration with your brokerage CRM, white-labeled to your brand.
£315 / £555 (UK) · A$595 / A$1,045 (Australia) · €365 / €640 (Eurozone) · AED 1,455 / AED 2,560 (UAE). Local payment via Stripe and Wise. UTC ±12 hours of delivery support included.
Not chats started. Not ‘engagement.’ Not ‘page views.’ Qualified leads with timeline + budget + contact info, booked into your calendar with confirmed availability. We track each lead from chat to close so you know which campaigns actually paid.
30-minute demo. We’ll set up a test AI on a single listing or campaign with your MLS feed and CRM. You drive traffic to it for 14 days. No contract until you’ve seen it convert your real leads.
Short answer: A real estate chatbot is an AI assistant on your website, IDX search, Facebook and SMS that answers buyer and seller questions 24/7, qualifies each lead (timeline, budget, pre-approval, area) and books showings or listing appointments directly into your calendar and CRM. For most solo realtors and small teams it replaces the first five minutes of every enquiry, which is exactly where most real estate leads go cold.
Most real estate leads arrive outside office hours: evenings, weekends, while you are at a showing. The agent who replies first usually wins the conversation. A chatbot for real estate agents closes that gap without hiring an ISA, and the good ones do far more than say “thanks, someone will be in touch”.
| Option | Response time | Qualifies leads | Typical cost |
|---|---|---|---|
| Website lead form | Whenever you check email | No | Free |
| Generic chat widget | Instant, but scripted | Barely | $20–$100/mo |
| Real estate AI chatbot | Instant, 24/7 | Yes, and books showings | From a few hundred dollars a month |
| Human ISA | Business hours | Yes | $3,000+/mo |
These are two different jobs. Lead generation chatbots pull new contacts in from ads, Zillow-style search pages and social. Lead qualification chatbots decide which of those contacts deserve an agent’s time today. Most realtors already have more leads than they can work, so qualification and instant follow-up usually pay back faster than generating more volume.
If you are comparing named tools (Structurely, Roof AI, Ylopo’s AI assistant and others), our side-by-side comparison scores each one on qualification depth, CRM write-back and price.
An AI chatbot for real estate (sometimes called a real estate chat bot or AI assistant for realtors) answers buyer and seller questions on your website, IDX search, Facebook and SMS, asks the qualifying questions you would ask on a first call, and books the showing or listing appointment on your calendar. The difference from a basic live-chat widget is that it holds the conversation, remembers what the lead said, and hands your CRM a qualified record rather than a name and number.
A chatbot for realtors earns its keep in three places: speed to lead (an enquiry at 9pm still gets an answer in seconds), consistency (every lead is asked about timeline, budget, pre-approval and area), and follow-up (no lead is dropped because the agent was at a showing). It plugs into the CRMs agents already use, such as Follow Up Boss and kvCORE, so the handoff is automatic.
We build and run these for individual agents, teams and brokerages. See how it works in your market on our city pages: Los Angeles, Miami, Boston, Denver and Portland. Comparing vendors first? Read the full comparison of AI chatbots for real estate agents or the guide to AI receptionists for real estate agents.
It is an AI assistant that sits on your website, listing pages and lead forms, engages every enquiry within seconds, qualifies the lead on budget, timeline, financing status and area, answers questions about specific listings, and books a showing or a call directly into your calendar. It works at 11pm and on Sunday mornings, which is when a large share of property browsing actually happens.
Yes. The chatbot writes qualified leads into your CRM with the full conversation attached and the qualification fields mapped, rather than emailing you a transcript. That matters because a lead that lands as a properly tagged record enters your follow-up sequences automatically, and one that lands in an inbox usually does not.
Yes. It reads live availability from the agent calendar and books the showing inside the conversation rather than sending a link and hoping. For teams, it can route by area, price band or listing agent so the showing lands with the right person. Response speed is the whole game in real estate lead conversion, and booking inside the session removes the delay entirely.
Yes. The chatbot is connected to your listing data, so it can answer on price, bedrooms, square footage, HOA fees, school district, days on market and availability for a specific property. Where it does not have a confident answer, it captures the question and routes it to the listing agent rather than inventing a figure.
Pricing is normally a flat monthly fee based on conversation volume and the number of agents or listings, rather than per lead. For most brokerages the decision is straightforward: if the chatbot converts even one additional transaction a year, it pays for itself several times over, so the practical question is whether your current after-hours enquiries are being answered at all.
For most teams it changes what the ISAs do rather than replacing them. The chatbot handles the first-touch qualification on every enquiry including nights and weekends, and hands over the ones worth a human conversation. That means your ISAs spend their time on qualified buyers and sellers instead of chasing cold form fills, which is usually where their value is highest anyway.
The best real estate chatbot is the one that writes qualified leads straight into the CRM you already use (Follow Up Boss, kvCORE, Lofty or Sierra) and books showings on your calendar. A bot that only collects an email address and leaves the follow-up to you is a lead form with a chat window.
Yes. A real estate AI chatbot asks the same questions a good ISA would: buying or selling, timeline, pre-approval status, price range and target neighbourhoods. It scores the lead, routes hot buyers and sellers to an agent in real time and puts cold leads into a nurture sequence.
Usually, yes. Commercial real estate enquiries are about square footage, zoning, lease terms and tenant requirements, and they take longer to qualify. The same platform can handle both, but the commercial flow needs its own questions and its own routing to the right broker.
Still deciding? Talk to us about your call volume →